Our service suite includes end-to-end research operations, project management, insights generation, and consulting. We experiment with a wide spectrum of research methods that is instrumental in helping us deliver meaningful insights. Most importantly, our insights are derived through exhaustive analysis that help to direct informed strategic decisions.
At GreyCells, our endeavour is to set the respondents’ mind free and take them with us on exploration trips. Our distinctiveness lies in generating meaningful insights by experimenting within and beyond a wide spectrum of known research methods and applying the most appropriate projective techniques to best answer the fundamental question being researched.
Our quantitative arm manages quantitative processes irrespective of the survey instrument chosen, through market-level associations or in-house Subject Matter Expert’s in that domain. Benchmarking results and being able to take a longitudinal as well as lateral view of the parameters in question is our key strength.
At GreyCells, we make research easy with technology tools at your fingertips. We conduct OBBs, online discussion forums, live chat, webcam interaction, blogs effectively. These engaging online formats lead to richer and more insightful research.
We provide a host of knowledge solutions to clients across varied consumer oriented industries from entry level strategies to business projections. We have worked on multiple projects across diverse industries like Consumer Durables, Food and Beverages, Telecommunication, Education etc.