GreyCells is a consumer insights mining organisation. Started more than a decade ago, our team brings in varied mindsets to unearth consumer insights that are simple and effective. We have diverse backgrounds spanning advertising, media and marketing but share a common passion to unravel the deep consumer space through non-stereotypical ways which allow us to transcend the physical.
As a market research consulting company, we provide a full range of market research solutions to Indian and global clients. Our service suite includes end-to-end research operations, project management, insights generation, and consulting.
Our extensive hands on global experience, combined with our deep knowledge of the Indian market and its cultural values, uniquely enables us to understand Indian consumer.
GreyCells brings in international expertise and learning with the tools of our global partner Hall & Partners.
Our Guiding Philosophy
We believe that the role of research is to simplify complex issues. And to do so, it must cut through arguments, sift through debates and look deep for real insights.
“Keep looking further and deeper, always vigilant to relevant details.”